Missouri Direct-to-Consumer Guide 03 of 24

Beverages

Juices, lemonade, kombucha and bottled drinks

Licensed Facility Required
0.5%ABV line separating kombucha from alcohol
21 CFR 120Juice HACCP
WarningRequired on unpasteurized juice
TTBAlcohol is a separate path

What is covered, and what needs a different path

Covered

  • Pasteurized bottled juice from a licensed kitchen
  • Shelf-stable drinks made in an inspected facility
  • Drinks sold under a food-establishment permit

Needs a different path

  • Home-bottled drinks for resale
  • Alcoholic drinks (state alcohol control and TTB)
  • Raw milk drinks (dairy path)

Three compliance steps

A

Pick the product class

Juice and juice-based drinks follow FDA Juice HACCP; retail-direct sales have a narrower exemption.

B

License the kitchen

Bottling is not a cottage food in Missouri; use an inspected facility or a retail permit.

C

Label it

Ingredients, net contents, name and address, and the juice warning if not treated for pathogens.

Quick reference

ItemRuleRegulator
Juice sold directLimited retail exemption; warning statement if untreatedFDA
Bottled drinksLicensed or inspected facilityDHSS / local health
KombuchaKeep finished product under 0.5% ABVFDA / TTB
AlcoholSeparate state and federal permitsMO ATC / TTB
Sales taxRetail sales are taxable; Missouri sales tax license, state plus local rateMO DOR

FAQ

Can I make lemonade at home to sell?

Not under the cottage statute, which covers baked goods, jams and jellies, and dry herb mixes.

Is there an exemption for fresh juice?

FDA's retail exemption is narrow; confirm with your health authority.

What about kombucha?

Above 0.5% ABV it is alcohol and the rules change.

Printable checklist

  • Identify juice or non-juice drink
  • Choose licensed facility
  • Check pathogen reduction or warning
  • Draft label
  • Confirm ABV under 0.5%
  • Register for sales tax